JCDecaux AUDIENCES is an exclusive data tool designed exclusively for JCDecaux advertisers to help you find the right audiences to build mass reach with the JCDecaux network. Powered by mobility and behavioural insights, JCDecaux Audiences encompasses 23 audience categories and 583 data sets based on how Kiwis live, work, shop and play.
This powerful tool will find your target audiences and identify which sites over index for them, and enhance campaign targeting capability and potential to match specific messaging to consumer behaviour: Interests, brand engagements or locations visited.