Exposure
New Zealand's largest portfolio, our sites are strategically positioned in high traffic corridors, major motorways, suburban hubs, retail precincts and large regional centers to maximize exposure.
JCDecaux DIGITAL LARGE FORMAT
The true digital heavyweights setting the bar for technology, quality and creative agility. With over 40 locations nationally, JCDecaux DIGITAL BILLBOARDS command greater viewing impact among audiences.
0 x
JCDecaux DIGITAL BILLBOARDS are twice as effective as competitor digital large format sites
0 %
of people say they have taken action as a result of seeing an ad on a Digital Billboard
0 %
recall seeing Digital Billboards weekly
0 %
agree that Digital Billboards make brands seem important
Leading the market in quality, reach and innovation, JCDecaux's unrivalled digital billboard network engages audiences to create truly memorable campaigns. With over 40 high-quality touchpoints across New Zealand, powered by market leading technology and insights, JCDecaux has the portfolio to answer any strategic brief.
New Zealand's largest portfolio, our sites are strategically positioned in high traffic corridors, major motorways, suburban hubs, retail precincts and large regional centers to maximize exposure.
Digital billboards provide brands with the opportunity to schedule more targeted, relevant content to drive engagement.
Active and reactive, Digital Outdoor allows campaigns to be timely and topical; adjusting creative with up-to-the minute information from weather to sporting results.
MEANINGFUL CONNECTIONS EYE TRACKING STUDY
JCDecaux LARGE FORMAT BILLBOARDS, delivering greater audience impact.
Learn More
Utilising recognition technology on digital Airport screens, Steinlager and Guinness gave passengers the opportunity to “Claim the Airport” for their rugby team during the Lions tour of NZ! When a person approaches the sign, the creative changes to reflect that of the other country.
By utilising a specially-built microsite that feeds directly into our Digital Billboards, highlights from the Gold Coast Commonwealth Games were broadcasted in near real-time.
Suzuki cleverly incorporating the day of the week into their creative messaging to be more relevant and engage audiences with catchy taglines such as "May your Monday be Swift" .
Speights were able to change their creative depending on the weather. Choosing to show thirst levels to coincide with the temperature for that day.
TVNZ were able to create hype around the return of a popular TV soap opera "Shortland Street" by displaying a daily countdown, prompting audience to get ready to tune in.
Sour Patch used a live data feed to upload filtered images that pedestrians instagramed at the activation across the road with the campaign hash tag #sourpatchselfie
Barker’s promoted their closest retail stores on various Digital Billboard locations by changing text and imagery to relate to that precinct.
Stuff.co.nz used digital technology to bring news headlines and updates to the streets of New Zealand.
