Objective
Leverage the JCDecaux Airport network to welcome arriving passengers, following two years of border restrictions.
Leverage the JCDecaux Airport network to welcome arriving passengers, following two years of border restrictions.
To increase brand awareness and drive positive brand sentiment, Steinlager, McDonalds, Vodafone and AMI Insurance have leveraged high-impact sites in the arrivals precincts across JCDecaux's Airport network.
Steinlager, McDonalds, Vodafone and AMI Insurance have each run clever, contextually relevant brand creative, tapping into a moment of excitement by welcoming people back to the airport.