Campaign

Welcome Back

Mar - 2022
Product
  • Airport
Features
  • Contextually relevant
Category
  • Various

Objective

Leverage the JCDecaux Airport network to welcome arriving passengers, following two years of border restrictions.

Approach

To increase brand awareness and drive positive brand sentiment, Steinlager, McDonalds, Vodafone and AMI Insurance have leveraged high-impact sites in the arrivals precincts across JCDecaux's Airport network.

Execution

Steinlager, McDonalds, Vodafone and AMI Insurance have each run clever, contextually relevant brand creative, tapping into a moment of excitement by welcoming people back to the airport.

Steinlager Portrait Digital
Steinlager Portrait Digital
Steinlager Baggage Claim
Steinlager Baggage Claim
McDonalds Baggage Claim
McDonalds Baggage Claim
McDonalds Baggage Claim_2
McDonalds Baggage Claim_2
Vodafone Portrait Digital
Vodafone Portrait Digital
Vodafone Baggage Claim Lightbox
Vodafone Baggage Claim Lightbox
AMI Insurance
AMI Insurance