Objective
To provide a snapshot of Te Reo Māori language lessons in everyday words. JCDecaux New Zealand were once again a very proud partner.
To provide a snapshot of Te Reo Māori language lessons in everyday words. JCDecaux New Zealand were once again a very proud partner.
The Out-of-Home media industry came together and contributed over 400 digital sites in the six main centres to raise public awareness for Māori language revitalisation, learning, and public usage.
These digital sites displayed changing creative and tracked real-time elements. such as audience, time of day, day of week and dynamic triggers across Auckland, Christchurch and Queenstown airports.