Out-of-Home planning

The recovery of Out-of-Home audiences in 2022

Feb - 2022

 

 

After a challenging few years, it's time to look ahead into 2022. As restrictions ease, and schools and workplaces re-open their doors, it's promising to see traffic rebounding to normal levels, and domestic travel intent remaining high.

This document provides answers to the questions we are being asked, and refences a range of sources demonstrating recovering Out-of-home audiences. As seen in 2020 and early 2021, traffic and domestic travel is quick to recover post lockdown, as people return to normal habits. 

 

Click here to find out more about recovering Out-of-Home audiences and how new behaviours, such as flexible working, is impacting mobility numbers.